The demand for inflatable pools has increased in the last couple of years globally. The growing popularity of outdoor recreational activity across the globe has been one of the major factors behind the growth of the inflatable pools market. Outdoor swimming using inflatable pools has witnessed a substantial increase in the last couple of years. Growth in urbanization with the verticality of buildings has led to the low availability of spaces for swimming pools in residential areas. This scarcity has led to the rising popularity of convenient and portable inflatable pools across the world.
Additionally, the advent of e-commerce channels has led to a substantial increase in the sales of inflatable pools across the globe. The proliferation of various online channels selling inflatable pools has led to increased market penetration. Additionally, the outbreak of COVID-19 has led to an exponential growth in the sales of inflatable pools across the globe. People across the globe are constructing backyard pools to keep children and young adults busy. In the US, the sales of kiddie pools have grown since March 2020. The proliferation of e-commerce channels has fueled this unprecedented growth. E-commerce channels are proving to be a lifesaver, especially during the COVID-19 crisis, as they help in maintaining social distance norms. According to the MRFR analysis, over USD 350 billion were spent online in the US within the first six months for the purchase of water toys such as inflatable pools and water slides. Inflatable pools manufacturers such as Pioneer Family Pools, headquartered in the US, have witnessed over a 50% rise in the sales of water toys such as inflatable pools, toys, and slides.
Market USP
The rising popularity of outdoor recreational activities globally
Growth Opportunities in the Market
Increasing Preference for Inflatable Pools Having a Capacity of 3 Individuals: The maximum three individuals segment is currently dominating the global inflatable pools market. Inflatable pools are widely popular among kids and young adults. The rising trend of having private pools within residential premises across the globe is expected to boost the growth of the segment. However, amidst the COVID-19 pandemic, the demand for inflatable pools accommodating a higher number of individuals is on the rise.
High Demand for Inflatable Pools for Children Between 5 to 10 Years of Age: Sales of inflatable pools for the age group of 5 to 10 years are experiencing robust growth since the beginning of 2020. Additionally, the sales of inflatable pools for 11 years and above ages have also increased in the last couple of months. Inflatable pools manufacturers are experiencing a surge in sales for the segments mentioned above. The bans on public pools due to the COVID-19 pandemic are fueling the demand for inflatable pools for these age groups.
Easy Availability of Inflatable Pools through Store-Based Distribution Channels: The easy accessibility of inflatable pools through store-based distribution channels has resulted in the dominance of the segment. Additionally, the increasing number of store-based channels for the sale and purchase of inflatable pools worldwide, such as supermarkets & hypermarkets and convenience stores as well as several other local stores, has resulted in the dominance of store-based distribution channels. However, during the COVID-19 pandemic, individuals are increasingly opting for online purchases. E-commerce companies are also offering discounts and promoting healthier and safer ways of making purchases.
Key Players
Jilong Inflatable Pool (US)
Step2 (US)
Jasonwell (US)
Bestway Inflatables & Material Corp (US)
Summer Escapes Swimming Pools (US)
SUNNYLIFE (Australia)
BigMouth Inc. (US)
Harvey Norman Online (Australia)
Banzai (US)
GPCT Inflatable Pool (US)
Complete Report Details @ https://www.marketresearchfuture.com/reports/inflatable-pools-market-10219
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