The emerging market opportunities for fruit vinegar appear to be conducive for the acceptance of convenience food in European and North American region. Market Research Future, a firm which specializes in market reports related to the Food, Beverages & Nutrition sector among others, recently forecasted in its report on “Global Fruit Vinegar Market Research Report- Forecast to 2023” that the market will demonstrate an exceptional CAGR % while achieving million dollar growth readily in the forecast period.
Vinegar is a liquid, consisting of about 5-20% acetic acid, water, and other trace chemicals. Vinegar also comes in various flavors. It is mainly used as a cooking ingredient. It is one of the important types of vinegar. Fruit vinegars are made from various fruits. It comes in various flavors such as apple, blackcurrant, raspberry, quince, and tomato. The demand of the fruit vinegar is increasing widely due to its various nutritional benefits. The demand of the fruit vinegar is anticipated to be driven by the various factors.
Latest Industry Updates
October 2017 Lovebeets has launched new fruit vinegar products in a new flavor
April 2017 Pressery has launched sparkling drinking vinegar
August 2016 Kevita has introduced three new flavors in the fruit vinegar category
July 2016 Suja has extended the product lines of fruit vinegars by introducing apple cider vinegar
Global Fruit Vinegar Market - Competitive Analysis
Key manufacturers are focusing to enhance its brand name by arranging various promotional activities. The companies are participating actively in various social media promotions, events and interaction with the consumers. The manufacturers have demonstrated their new product offerings in various events & exhibitions to attract the new customers. By this strategy the product of the company will be popular among the consumers which will aid to increase the overall profitability of the company.
Moreover, the key players are emphasizing in the research & development process in order to introduce new product to extend their product line. Also, key players are introducing new fruit vinegar in different flavors to increase the volume sales and also to increase the overall revenue of the company.
In addition, the manufacturers focus on effective packaging design has a positive impact on consumers’ shopping behavior. Packaging plays a significant role in product marketing for any business that makes or sells products and act as selling point for many consumers by delivering a sense of quality and reflect the product’s brand image.
Global Fruit Vinegar Market - Regional Analysis
The global fruit vinegar market is segmented into North America, Europe, Asia Pacific and Rest of the World. Among all the region, Asia Pacific region is estimated to retain its dominance throughout the forecast period of 2017-2023. China is the major country in Asia Pacific which is accounting for approximately 35% market proportion in the year of 2017 and it is expected to retain its dominance throughout the forecast period of 2017-2023. This is attributed by the increasing awareness of the healthy food habits and increasing disposable income of the consumers.
Also, various innovative vinegars launched by the key manufacturers in the Asia Pacific countries are anticipated to intensify the sales of fruit vinegar market in the upcoming decade. Europe is also considered to be one of the attractive regions among the fruit vinegar manufacturers. Europe is also projected to witness impressive growth during the forecast period of 2017-2023. Among the European countries, Germany is estimated to hold significant market share in the year of 2017 and it is expected to continue throughout the forecast period of 2017-2023.
Complete Report Details @ https://www.marketresearchfuture.com/reports/fruit-vinegar-market-3759
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