Global Body-Worn Insect Repellent Market size in 2018 was valued at approximately USD 417.5 Million and is projected to record a CAGR of 7.3% between 2019 and 2025. The demand for body-worn insect repellents is increasing with an increase in the number of viral, infectious vector-borne diseases such as malaria, dengue, chikungunya and many others around the world. The rising number of outdoor activities has also resulted in a surge in the demand for body-worn insect repellent products. Additionally, owing to the rising consumer preference for healthy and chemical-free products, key players in the market are now focusing on the introduction of chemical-free insect repellent products. For instance, in 2019, Mother Sparsh Baby Care Pvt Ltd., an India-based insect repellent product manufacturer introduced a natural insect repellent product that contains 100% natural ingredients such as citronella oil, lemongrass oil, eucalyptus oil, and many more. Therefore, the consumers’ inclination towards herbal and chemical-free products is anticipated to create new opportunities for the key global players, thereby resulting in the growth of the body-worn insect repellent market.
Market USP
The rising number of outdoor activities to boost the demand for the body-worn insect repellent market.
Growth Opportunities in the Market
Preference for Creams & Oils: The creams and oils segment dominated the global body-worn insect repellent market and is further anticipated to have the strongest growth during the forecast period. Consumer preference for creams and oils is increasing at a rapid pace. The increasing number of chemical-free and herbal-based products in the forms of creams and oils are augmenting the dominance of the creams and oils segment.
Store-Based Distribution Channels dominated across the Globe: Store-based distribution channels dominated the global body-worn insect repellent market. Body-worn insect repellent products are mostly preferred for over the counter purchases through supermarkets, hypermarkets, and convenience stores. The emergence of organized retail-distribution channels has greatly impacted the dominance of store-based distribution channels.
Key Players
Reckitt Benckiser Group Plc (UK)
I. du Pont de Nemours and Company (US)
Spectrum Brands Holdings, Inc. (US)
C. Johnson & Sons, Inc. (US)
Godrej Group (India)
Larus Pharma Srl (Italy)
AgraCo Technologies International, LLC (US)
Insect Shield (US)
ExOffcio LLC (US)
New Avon Company (US)
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